AYAMBIRE, C. nyaaba. BRAND-BUILDING; IT’S CHALLENGES IN THE NON-TRADITONAL EXPORTS (NTEs) SECTOR IN GHANA. Innovative Journal of Business and Management, [S. l.], v. 7, n. 05, 2018. DOI: 10.15520/ijbm.v7i05.2016. Disponível em: http://innovativejournal.in/index.php/ijbm/article/view/2016. Acesso em: 8 may. 2024.