Innovative Journal of Business and Management

, Research and Development Centre Bharathiar University Coimbatore - 641 046, India Department of Business Administration Chikkanna Government Arts College Tirupur - 641 602, India, India

• Innovative Journal of Business and Management Vol. 6 No. 06 (2017) - Articles
  Influence of Store Music on Purchase Intention: A study on apparel retail stores in Coimbatore city
  Abstract  PDF