AN OVERVIEW OF THE FINANCIAL PERFORMANCE OF INDIAN TYRE INDUSTRY – COMPARISON AMONG LEADING TYRE COMPANIES

Nisha Rapheal

Abstract


This study tries to evaluate the performance of Indian tyre  industry in terms of various financial indicators, sales trend, production trend, export trend etc for the period of 2003-04 to2011-12.The result suggests that the tyre industry has been passing through turbulent phases characterized by enhanced debt burden, low utilization of assets, and above all, huge liquidity crunch . The key to success in the industry is to improve labour productivity, labour flexibility, and capital efficiency.


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